ABRA - Fruit

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Director and Editor: JMP @ualreadyknowJMP
Director of Photography: JMP @ualreadyknowJMP
Model: Deng


ABRA released fine collaborations with salute and Father/Hiko Momoji this year, but she also shared her own solo debut album Rose. The Awful Records R&B singer has now shared a mesmerizing video for Rose track “Fruit,” gorgeously shot by JMP in a way that pairs well with the track. ABRA’s vocal delivery is restrained yet haunting, as if a spectral question mark looms over the whole song. The video matches this tension, showing ABRA singing and dancing under an overcast sky in an eerily pristine apartment complex, lingering around a quiet, disinterested man. 
-- Stereogum


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Artist: ABRA
Video title: Fruit
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Category: R'n'B, Soul, Funk
Views: 3503

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