Beacon - Drive

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Director: Will Joines
Producer: Sarah Romney
Cinematographer: Zoë White
Production Designer: Dru Prentiss
Editors: Graham Mason & Will Joines
Colorist: Michael Dwass / Cvlt
Actress: Marial Eve Maher


For Beacon’s track “Drive” from their debut full-length The Ways We Separate, the BTW alumni enlisted 10lbs. Pictures to create a smoky, dark clip. But instead of crafting something run-of-the-mill, they drew from another genre’s tropes. Says Will Joines of 10, “I was interested in taking elements of a R&B video and making something darker and more mysterious. The goal was to suggest and imply while leaving room for the audience to insert their own story and ideas.”  
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2013  10s  Beacon  Pop

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