GrandeMarshall makes All Conditions Gear music for real ones around the globe. His new Fool's Gold album My Brothers Keeper is filled with unbreakable cuts like "PULLUP'S THEME," now immortalized with an appropriately rugged video ready for winter and beyond. Shot in North Philadelphia by director Kumasi Sadiki (mastermind behind streetwear outpost The Good Company), the city's toughest rides provide a backdrop for Grande's self-assured bars: You ain’t gon’ get it with your hand out / We put in work and made it happen. "PULLUP'S THEME" is the soundtrack to lace up and get yours.
Director: Kumasi Sadiki
Cinematographer: Pat Murray
Camera Assistant: Alex Nguyn
Editor: Daniel Haney
Executive Producer: William V?Joh?
Special Thanks to The Crown Vic Boyz of Philadelphia