In This Moment - Blood (NSFW)

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From the record 'Blood', Century Media 2012.

In This Moment is an American metalcore band from Los Angeles, California, formed by singer Maria Brink and guitarist Chris Howorth in 2005. They found drummer Jeff Fabb and started the band as Dying Star. Unhappy with their musical direction, they changed their name to In This Moment and gained two band members, guitarist Blake Bunzel and bassist Josh Newell. In late 2005, bassist Newell left the band and was replaced by Pascual Romero, who in turn was quickly replaced by Jesse Landry.

"Blood" is the fourth studio album by American heavy metal band In This Moment, released on August 14, 2012 by Century Media Records. As has been the case with every In This Moment album, the record has a different sound, dropping many of the traditional metalcore elements in favor of electronic samples and further experimentation.

This is the bands first album to be certified Gold by the Recording Industry Association of America.

"Blood" is the title song from the album by American band In This Moment. Released June 12, 2012, it is the first single released from their fourth studio album, Blood.

The music video was directed by Robert John Kley. A 1-minute teaser was released on the bands Facebook page on June 26, 2012 while the full video premiered on Loudwire July 10. The video features a Snow White theme with Maria Brink singing while sitting on a throne surrounded by women wearing white masks. Each character in the video represents a different emotion. "The video is about showing the different sides of me. The vulnerable, scared side. The empowering “conquer all” side. The really feminine Aphrodite side." 

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Artist: In This Moment
Video title: Blood (NSFW)

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Category: Metal & X-Core
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