Despite the lit-up song title, the new video for Lo-Fang's "When We're Fire" plays out as a slippery, sensuous set of visuals.
In between intimate head shots of Lo-Fang (a.k.a. Matthew Hemerlein) crooning his cut atop a bed of soul-stirring synths and heart-thumping beats, the clip has the singer and a kimono-garbed lady friend sharing a bath together. The relationship appears to be much more complicated than that, though, as artier adds of the woman streaming tears in reverse as surrounded by a luscious garden scene could suggest.
You can parse out the narrative for yourself by giving the moody vid a viewing above.
Lo-Fang's debut full-length Blue Film drops February 25 through 4AD. -- Exclaim!
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