Produced by Magnus Lidehäll
Director: Gustav Johansson
Producer: Erik Torell & Joel Rostmark
DOP: Niklas Johansson, fsf
Colorist: Sofie Borup @ Company 3
Focus Puller: Tommy Sandberg
Clapper Loader: Josephine Owe
Assistant Director: Fredrika Andersson
Stylist: Jessica Mittelton
Set Designer: Susanna Karlborg
Make Up: Sainabou Secka
Hair: Katri Chune
Production Assistant: Richard Simonsson
Executive Producer: Kristina Wibom
Produced at Camp David Film
Music video by Seinabo Sey performing Younger. (C) 2013 Seinabo Sey, Under exclusive license to Universal Music AB
When Seinabo Sey begins to sing, it feels like you’re watching one of those time-lapsed flowers bloom - she brings an almost physical light into her breakout hit “Younger,” and the spirit of renewal continues in the song’s video.
We follow the singer and a group of friends/family/possible squatters into an abandoned home, where they proceed to let the sun shine in and fill it up with some good old-fashioned togetherness. It’s a moment of hope coming out of sadness, bittersweet reflections on aging from the budding Swedish songstress. There’s also some good tree porn mixed in, so win-win for everybody.
The video was directed by Gustav Johansson.